Two friends. One golden hour.
We met as kids at Oli's family's place in Ibiza, and went back nearly every summer since. Fourteen summers later, on the same terrace, we started LUMA: the drink we always wished was on the menu.
Two friends, one idea, and a team building it properly.
Who's building it
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Sam Bailey. Founder & CEO
Based in Cambridge. Built LUMA from a simple frustration — spending every summer he could on the same stretch of coast and never finding the drink that matched the moment. Now building the brand he always wished existed.
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Oliver Stevens. Co-Founder & Head of Trade
Based in London. Ibiza is where LUMA began, on his family's terrace at Can Talaias, and he's the Mediterranean heart of the brand. Now building our hotel partnerships as we launch in the UK.
